Experiential Marketing builds Brand Loyalty
Strong brands are created through the delivery of consistent, relevant and distinctive messaging, imagery and experiences to…
Brands
6 Ways to Create a Viral Marketing Campaign
Creating a marketing drive that goes “Viral” is the goal of every marketer. Since accomplishing this feat…
The Role of Digital Transformation in Experiential Marketing
Can any of us today, even imagine a world without Internet? The answer is no. It is…
Why Hiring An Experiential Communications Agency will be the best thing you do for your brand — an interview with Tejpal Singh Patpatia – chief operating officer, Shobiz
Experiential events have the power to reach out to thousands of people, create an exciting buzz around…
Things to consider when choosing an Event Venue to Enhance the Attendee Experience
It’s not just the activities you plan or the way in which you interact with your attendees…
It’s time to blow your mind! After all experience counts…
What does it take to turn an experience into a lasting memory? The sheer realization that every…
An afterthought 25 years later: ‘Oh what a journey!’ & ‘WTF was I thinking’
What is an experience, if not unforgettable? And when I say ‘unforgettable’ I don’t simply mean the…